The Wealth Experiment · Building in public
See what I’m building, what I’m learning, and what happens next. Follow a real experiment from the first idea to the next decision.
Follow the work
Choose an experiment to see the question, the work so far, and the next test.
6 documented experiments · stages reflect the latest journal notes
Document the emotional choice and practical preparation for a possible Automately sale. No listing or sale result is reported.
Readiness, verified records and buyer feedback
Begin with the difficult decision
The experiment behind the experiment: turning this site from a content hub into a practical system for choosing, running, and reviewing income ideas.
Repeat use and experiment starts
Bring recurring ideas into a focused next test
A free browser-based workbench for ranking opportunities, planning a small test, modeling economics, tracking evidence, and choosing Continue / Change / Pause.
Experiment creation and return reviews
Dashboard and weekly review shipped
A practical affiliate workbench with workflow prompts, comparison tools, evidence worksheets, program research, community resources, and experiment planning.
Evidence-workflow completion
MailerLite and schema alignment
Follow the preparation of Two Mondays to a Side Hustle: the offer, learning materials, build paths, and questions to carry into delivery.
Offer comprehension first; participation and completed work after delivery
Registration status brought up to date
AI game mashups, where people use coding agents to put one game inside another, have been going viral on X, TikTok and Reddit. The clips show the finished result. This experiment documents the part nobody posts: every round of describing, playtesting, and explaining what went wrong.
Rounds and hours to a working result
Why this experiment is next
Effort, outcomes & next steps
Time, milestones, and results Ashley chooses to share. Entries appear here when they are published.
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Up to 100 recent published entries. Checks for updates every 30 seconds while this page is visible. Hours and USD amounts cover published entries only; missing figures are not zero. Reporting guide
Build opportunity. Share the benefit.
At least 10% of profit after expenses is committed to giving back. Here’s what has been recorded and published.
At least 10% of The Wealth Experiment’s profit after expenses is committed, in total, to Convoy of Hope, Place of Hope, Christ Fellowship, and education through the Waymaker AI Fund for Education.
For this scorecard, the minimum cumulative allocation is 10% of positive year-to-date profit after expenses, before giving. An amount set aside is not a completed gift. Any additional amount needed is the minimum allocation less confirmed gifts for that period, with a floor of zero. Losses do not turn prior gifts into money owed back.
Current reporting status: published work entries and completed gifts appear in the published work log above. Missing records are not evidence of zero activity. A complete, reconciled profit statement and recipient allocation plan have not been published.
Read the giving commitment →Completed gifts only. An empty list does not mean no gifts have been made.
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The measures that matter
Useful work. Sustainable income. More choice over our time. These are our measures, not claims of results.
What remains after the real costs of doing the work.
The hours behind the outcome, including review and rework.
A useful lesson and a clear continue, change, or stop decision.
These are selected owner-reported records, not complete financial statements or audited results. Blank or unavailable figures mean not reported, not zero. Results and targets need a reporting period and supporting evidence. Financial subtotals require separate publication and source review; estimates never enter verified totals. Private sources and notes stay private.
Revenue received, less refunds and recorded business expenses. Show revenue and expenses separately; calculate this before the giving allocation.
How we review it: Reconcile payment records and expense receipts monthly. Count shared software costs once across the portfolio.
Profit remaining after the giving allocation ÷ a chosen monthly living-cost budget × 100. This is a planning measure before personal taxes.
How we review it: Review monthly against a privately chosen budget. No financial-freedom claim until the period and basis are clear.
Total hours spent building, selling, administering and supporting the work. Profit ÷ hours shows the return on owner effort, not an hourly wage.
How we review it: Log time daily; review weekly and monthly. With no recorded hours, the ratio is unavailable.
Qualified inquiries, paying customers, completed purchases and refunds, tracked separately for each offer.
How we review it: Use inquiry and payment records weekly. Define the intended customer and need before labeling an inquiry qualified.
Confirmed signups ÷ measured landing-page visitors × 100. Track purchase conversion separately using the same page and reporting period.
How we review it: Review weekly. Report the measurement source and consent-related coverage limits; a zero denominator makes the rate unavailable.
Net email subscriber growth, engaged replies, social saves and tracked visits from LinkedIn, Instagram, Facebook, TikTok and X.
How we review it: Review each channel weekly using tagged links and platform reports. Keep channel counts separate; do not add them as unique people.
Comparable manual task time ÷ AI-assisted task time, including prompting, review, corrections and rework. Compare outputs that meet the same quality standard.
How we review it: Keep a task baseline and completion log. Publish a measured task-specific ratio only when both times are recorded; no blanket 20× or 100× claim.
Actual work hours versus the planned weekly limit, plus protected personal-time blocks kept.
How we review it: Review the calendar weekly alongside profit. More output is useful when it supports the life we want.
Experiments completed with a question, evidence, lesson and a continue, change or stop decision.
How we review it: Publish a weekly build update covering accomplishments, failures, lessons and the next test.
Track the minimum commitment, amount set aside and confirmed gifts separately. Show each recipient and reporting period when a gift is recorded.
How we review it: Reconcile monthly; report confirmed gifts quarterly with appropriate supporting records.
Use the first four complete weeks of consistent records as the baseline. Then choose a 90-day profit target, a weekly time limit, and one demand measure for each active experiment. These targets are not yet set; the giving commitment is at least 10% of profit after expenses.
For every entry, keep the date range, experiment, metric, value, source, verification status and decision. Keep personal details and receipts private; publish reviewed summaries. The owner workspace saves work entries and gifts to the site database. Publishing requires an explicit choice. Its private summary also reads workshop payment and refund records; traffic and email analytics are not connected to this scorecard yet.
Your turn, at your pace
Choose something you can try this week, then keep a record of what you learn.
Free download · The Experiment Scorecard
A 6-page scorecard for testing one income idea: the signal ladder, a four-week evidence log, the true-cost check, and a clear continue / change / pause decision. Download it now, with no signup required. Follow Ashley’s experiments in the journal and free RSS feed.
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